# Link in Bio

> A newsletter about working in social media.

- **Platform:** substack
- **Category:** Marketing
- **Subscribers:** 122K
- **Paid subscribers:** 7K
- **Weekly growth:** +0.4%
- **Monthly growth:** +1.5%
- **Last updated:** 2026-10-15
- **Author:** Rachel Karten
- **URL:** https://www.milkkarten.net
- **Profile:** https://newsletterinsights.io/newsletter/milkkarten

## Recent Posts

- [The Link in Bio Guide to Goal Setting](https://www.milkkarten.net/p/the-link-in-bio-guide-to-goal-setting)
- [She Makes Auto Body Shops Go Viral](https://www.milkkarten.net/p/small-business-social-media-tiktok)
- [“Is this really the official Metro page?”](https://www.milkkarten.net/p/is-this-really-the-official-metro)
- [Behind MERIT's Successful Solo Shadow Campaign](https://www.milkkarten.net/p/behind-merits-successful-solo-shadow)
- [Brand Social Trend Report: Q1 2024](https://www.milkkarten.net/p/brand-social-trend-report-q1-2024)
- [Your Ordinary Is Your Audience’s Extraordinary](https://www.milkkarten.net/p/your-ordinary-is-your-audiences-extraordinary)
- [Photos Still Matter on Brand Social](https://www.milkkarten.net/p/photos-still-matter-on-brand-social)
- [Musicians Are Thinking Like Marketers](https://www.milkkarten.net/p/musicians-are-thinking-like-marketers)
- [Yes, Duolingo's Viral TikToks Lead to New Learners](https://www.milkkarten.net/p/yes-duolingos-viral-tiktoks-lead)
- [The Link in Bio Guide to Getting a Job in Social ](https://www.milkkarten.net/p/the-link-in-bio-guide-to-getting)

## Sponsors

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