WOWL
Investor Due Diligence Report
ghostBusiness
International Freight Booking Management
Investor Due Diligence Report
International Freight Booking Management
500
0%
Pricing
$5/mo
$50/yr annual option
$221
~50 est. paid subs
$110/mo – $331/mo(±50%)
Weekly
1.7 posts/week
71/100
Consistent (~4.5d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Ravi on Product | 32K | N/A | Free | substack |
| GTM Vault | 26K | N/A | $10/mo | substack |
| Joe Reis | 15K | N/A | Free | substack |
| Attorney Bobbie Anne Cox... Knowledge is power! | 11K | N/A | $7/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 3K | $1,325 | — |
| Mar 2026 | 500 | $220.83 | -83.3% |
| Apr 2026 | 500 | $220.83 | ~0% |
| May 2026 | 500 | $220.83 | ~0% |
| Jun 2026 | 500 | $220.83 | ~0% |
Platform Dependency
Uses ghost platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Revenue Model
Active paid subscription tier
Subscriber threshold
500 subscribers — below the 2K category median (based on 796 newsletters)
Has paid tier
Active paid subscription offering
Peer monetization
100% of 261 similar-size peers in Business have paid tiers
Pricing position
$5/mo vs $7/mo category median (1498 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Growth Consistency | 100/100 | 15% |
| Publishing Consistency | 43/100 | 10% |
| luttig's learnings |
| 10K |
| N/A |
| Free |
| substack |