To Data & Beyond

Investor Due Diligence Report

substackAI

Mastering AI, Gen AI & Data Science Beyond the Basics.

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Key Metrics

Subscribers

23K

1.6K paid

Verified

Weekly Growth

~0%

Subscriber count is a platform estimate

Revenue Analysis

Pricing

$12/mo

$100/yr annual option

Est. Monthly Revenue

$14K

1.6K paid subs

$14K/mo – $14K/mo(±0%)

Engagement

Avg Likes/Post

11.9

Engagement Rate

0.05%

(comments + likes) / subscribers

Quality & Publishing

Audience Quality Score

51Fair

0100

Publishing Pace

~3x per week

2.7 posts/week

Publishing Consistency

67/100

Consistent (~2.7d avg)

Competitive Landscape (AI)

Newsletter	Subscribers	Weekly Growth	Price	Platform
MarTech AI	48K	N/A	$15/mo	substack
AI Safety Newsletter	44K	N/A	Free	substack
Data Machina	21K	N/A	Free	substack
Cosmos Institute	20K	N/A	$10/mo	substack

Revenue Trajectory

Estimated monthly revenue over time

Month	Subscribers	Est. Revenue	Change
Feb 2026	20K	$11,886	—
Mar 2026	22K	$13,074.6	+10.0%
Apr 2026	23K	$13,668.9	+4.5%

Risk Assessment

Key risk factors for due diligence

High

Platform Dependency

Hosted on substack subdomain

Medium

Publishing Consistency

Variable publishing frequency

Medium

Key Person

Single-author publication — key-person dependency

Low

Revenue Model

Active paid subscription tier

Monetization Readiness

Monetization status

Subscriber threshold

23K subscribers — above the 3K category median for first paid tier

Has paid tier

Active paid subscription offering

Peer monetization

100% of 78 similar-size peers in AI have paid tiers

Pricing position

$12/mo vs $6/mo category median (632 newsletters)

Pricing History

Date	Monthly	Annual
Mar 2026	$12	$100

Data Quality

Report Data QualityFull - All metrics available

Subscriber Confidenceverified

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.

Component	Score	Weight
Engagement Rate	40/100	30%
Paid Subscriber Ratio	75/100	25%
Publishing Consistency	24/100	10%