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20 Percent Berlin's metrics, benchmarks, and sponsor data in one document
11K
Top 25% in Media
substack
Media
~10/post
avg comments + likes (0.09% rate)
Above category average
~2x per week
2.5 posts/week avg
vs 1.0/week category avg
$5/mo
Category avg: $27.24/mo
787
newsletters in Media
Top 25% in Media
out of 787 newslettersPublishing Frequency
~2x per week
Last published Mar 27, 2026
2.5 posts/week avg
