The Allison Bornstein Newsletter
Investor Due Diligence Report
substackHealth
A monthly deep dive into all things personal style. Rediscover the joy of getting dressed with fashion stylist and “closet therapist” Allison Bornstein.
55K
3.7K paid
~0%
Subscriber count is a platform estimate
Insufficient data
29 of 30 days needed
Pricing
$9/mo
$90/yr annual option
$26K
3.7K paid subs
$26K/mo – $26K/mo(±0%)
32.4
241.4
0.50%
(comments + likes) / subscribers
Bi-weekly
0.7 posts/week
77/100
Consistent (~11.8d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Neuroscience & Psychotherapy | 63K | -0.8% | $10/mo | substack |
| Small Potatoes | 20K | N/A | $8/mo | substack |
| Menopause Nutrition | 18K | N/A | $6/mo | substack |
| Financial Wellness by Bobbi Rebell | 16K | N/A | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 53K | $25,221.37 | — |
| Mar 2026 | 54K | $25,693.61 | ~0% |
| Apr 2026 | 55K | $26,172.99 | ~0% |
| May 2026 | 55K | $26,172.99 | ~0% |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Some posts outperform significantly
Subscriber threshold
55K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 45 similar-size peers in Health have paid tiers
Pricing position
$9/mo vs $6/mo category median (922 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $9 | $90 |
| Mar 2026 | $6 | $60 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 53/100 | 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Publishing Consistency | 43/100 | 10% |
| Ladyparts | 14K | N/A | $6/mo | substack |
Revenue Model
Active paid subscription tier