A Sport in Storytelling
Investor Due Diligence Report
substackSports
Observations of a long-time writer and life-long sports fan.
200
20 paid
N/A
Pricing
$5/mo
$30/yr annual option
$59
20 paid subs
$59/mo – $59/mo(±0%)
Previously Occasional
0.1 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Culture of Sport | 176K | -0.3% | $10/mo | substack |
| the Daily Briefing | 170K | N/A | $5/mo | substack |
| Huddle Up | 135K | -0.4% | $15/mo | substack |
| The First Call | 107K | -0.5% | $7/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Jun 2026 | 200 | $58.5 | — |
| Jul 2026 | 200 | $58.5 | ~0% |
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Revenue Model
Active paid subscription tier
Subscriber threshold
200 subscribers — below the 1K category median (based on 227 newsletters)
Has paid tier
Active paid subscription offering
Peer monetization
40% of 55 similar-size peers in Sports have paid tiers
Pricing position
$5/mo vs $5/mo category median (377 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Jul 2026 | $5 | $30 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Paid Subscriber Ratio |
| 90/100 |
| 25% |
| 59K |
| +1.8% |
| $5/mo |
| substack |