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Forward-looking musings on climate & culture from a scientist and policy nerd.
Data updated 1 week ago
Predirections
16K subs
The Planet 🌎
15K subs
A Second Opinion
28K subs
2K paid
Weekly Growth
~0%
Paid Subscriber Retention
Insufficient data
11 of 30 days needed
Paid newsletter — revenue data available
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MRR methodology, pricing analysis, and revenue projections
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$17–$39
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Category benchmarks and audience-size adjusted rates
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Tracking started recently for WHAT IF WE GET IT RIGHT? (11 days ago). A growth trend will appear once we have more data points.
Avg Comments
1.0
Avg Likes
42.0
Engagement Rate
0.21%· ~43 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Climate
0.21% engagement rate
See WHAT IF WE GET IT RIGHT?'s score breakdown & category ranking
Quality sub-scores, category percentile, and engagement benchmarks
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Publishing Pace
Weekly
Variable
Category Rank
#13 of 172
in Climate
Engagement Trend
Rising
based on recent posts
| Public |
| Book giveaway! 📚 AKA the limerick competition is back. Also, this newsletter now has 20,000+ subscribers. THANK YOU. 💛Feb 17, 2026 | Public |
| I tallied up everything I did in 2025 (AKA no wonder I’m so tired 🫠)You should do it too. You may surprise yourself.Jan 9, 2026 | Public |
| Winning the narrative battle 🎥, with dream hamptonListen now | On narratives that shape actionDec 23, 2025 | Public |
| Earth is our only shareholder 🌏, with Patagonia CEO Ryan GellertOn capitalism and consumerism, responsible manufacturing, and defending public lands.Dec 12, 2025 | Public |
| In a year of federal rollbacks on climate, local leadership rose. 💪🏽Urban Ocean Lab's 2025 recap, with a peek ahead to 2026Dec 3, 2025 | Public |
| The Current Politics of Food and Farming 👨🌾 with Dave HerringListen now | Regenerative agriculture, federal policy, and kids' farm campsNov 21, 2025 | Public |
| How to deal with the heat 🌎🥵 with Jainey Bavishi and Jeff Goodell Listen now | Who can name more solutions, and why libraries are coolNov 14, 2025 | Public |
| How do you convince a room full of influential people to care about climate change… in 6 minutes? 🎤Listen now | I won the TIME Earth Award. Here's what I said.Nov 7, 2025 | Public |
| Climate hushing, fart jokes, and love. 😝 John Marshall on how to market climate action.Listen now | What corporate marketing can teach us about climate communication.Nov 2, 2025 | Public |
Publishing Frequency
Weekly
Last published Mar 7, 2026
0.7 posts/week avg
Climate Pricing
$12.45/mo avg
Below average(-60%)
Monetization Readiness
Already monetizing
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Sign up freePriced at $5/mo, 60% below the Climate average of $12/mo.