The Smoke Sheet
Investor Due Diligence Report
substackFood
A weekly newsletter featuring the best BBQ news, media, events, and so much more.
3K
300 paid
N/A
Pricing
$5/mo
$50/yr annual option
$1K
300 paid subs
$1K/mo – $1K/mo(±0%)
5.0
0.17%
(comments + likes) / subscribers
Previously Weekly
1.0 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Ina Garten | 701K | +0.3% | Free | substack |
| Paris by Mouth | 110K | N/A | $25/mo | substack |
| DINNER TONIGHT | 87K | -0.6% | $6/mo | substack |
| A Curious Cook | 28K | N/A | $5/mo | substack |
| All Day Cake |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 3K | $1,192.5 | — |
Revenue tracking starts with your first month of data. More data points will appear as snapshots accumulate.
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Revenue Model
Active paid subscription tier
Subscriber threshold
3K subscribers — above the 3K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 252 similar-size peers in Food have paid tiers
Pricing position
$5/mo vs $5.63/mo category median (870 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Engagement Rate |
| 33/100 |
| 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| 24K |
| N/A |
| $6/mo |
| substack |