Making of a Millionaire
Investor Due Diligence Report
substackFinance
Your PhD in Money. Subscribe for research & insights to make better financial decisions and live a happy life.
10K
1K paid
~0%
Subscriber count is a platform estimate
Pricing
$5/mo
$50/yr annual option
$4K
1K paid subs
$4K/mo – $4K/mo(±0%)
3.0
0.03%
(comments + likes) / subscribers
Previously Weekly
1.2 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Benzinga | Ring The Bell | 814K | N/A | Free | substack |
| Unusualwhales Newsletter | 386K | -0.3% | $10/mo | substack |
| Stephen Leeb, PhD > Turbulent Times Investor | 356K | -0.1% | Free | substack |
| Belanger Trading | 326K | N/A | $1,400/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 10K | $4,571.25 | — |
| Mar 2026 | 10K | $4,571.25 | ~0% |
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Revenue Model
Active paid subscription tier
Subscriber threshold
10K subscribers — above the 3K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 197 similar-size peers in Finance have paid tiers
Pricing position
$5/mo vs $12/mo category median (1207 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Engagement Rate |
| 33/100 |
| 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| The Simple Side |
| 200K |
| N/A |
| $30/mo |
| substack |