Investor Due Diligence Report
I write a newsletter about startups and investing—for ai builders of all levels. I record mini-tutorials, write about tools I’m testing, share my insights and give you a peek behind the digital curtain from an exited founder turned investor.
160K
4.1K paid
+0.3%
+3.9%
net growth
Pricing
$25/mo
$80/yr annual option
$45K
4.1K paid subs
$45K/mo – $45K/mo(±0%)
1.0
57.4
0.04%
(comments + likes) / subscribers
Weekly
1.3 posts/week
63/100
Consistent (~5.7d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Refactoring | 173K | N/A | $15/mo | substack |
| Secret Strategist | 76K | +0.7% | Free | substack |
| How to Write for a Living | 30K | N/A | $20/mo | substack |
| Product Life | 27K | N/A | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 151K | $70,277.1 | — |
| Mar 2026 | 158K | $73,529.25 | +4.6% |
| Apr 2026 | 160K | $74,460 | ~0% |
Platform Dependency
Uses substack platform
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
160K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 51 similar-size peers in Business have paid tiers
Pricing position
$25/mo vs $143.44/mo category average (1525 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $25 | $80 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 40/100 | 30% |
| Paid Subscriber Ratio | 78/100 | 25% |
| Publishing Consistency | 27/100 | 10% |
| The Leap |
| 21K |
| N/A |
| $10/mo |
| substack |
Revenue Model
Active paid subscription tier