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Uses Substack subdomain (danathomas.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Dana Thomas is a NYTimes bestselling author, award-winning style journalist, and leading voice in the climate movement. She has The Style Files newsletter on culture and fashion, and The Green Dream sustainability newsletter and award-winning podcast.
Data updated 2 weeks ago
Avg Comments
1.0
Avg Likes
28.5
Engagement Rate
0.25%· ~30 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Climate
0.25% engagement rate
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NY Climate Tech by Alec Turnbull & Sonam Velani
13K subs
Mesoscale News with Rebekah Jones
13K subs
Energy Bad Boys
11K subs
1.2K paid
Weekly Growth
N/A
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$17–$39
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Tracking started recently for Dana Thomas. A growth trend will appear once we have more data points.
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Sign up free| Subscriber-only |
| Stealing BeautyReflections on Demna's Fall/Winter 2026 Gucci show, Maria Grazia Chiuri's Fendi debut, and the state of fashion today.Mar 1, 2026 | Subscriber-only |
| Winter WonderlandThoughts on and Observations of Haute Couture Week in ParisJan 31, 2026 | Subscriber-only |
| The Emperor of FashionRemembering Italian couturier Valentino, who died yesterday in Rome at 93.Jan 20, 2026 | Subscriber-only |
| Why Is Marie Antoinette So Popular? The French Queen Still SellsShe died more than two centuries ago, but her influence remains everywhere.Jan 18, 2026 | Subscriber-only |
| 'Emily in Paris' Vs. Real French StyleDana Thomas lived the fantasy of moving as an American to Paris when she was 18. She shares what she learned about French style.Jan 12, 2026 | Subscriber-only |
| Bye Bye, BéBéScenes from Brigitte Bardot's funeral in her beloved Saint-Tropez today. Plus, my interview/profile of her from 1994.Jan 7, 2026 | Subscriber-only |
Publishing Frequency
Weekly
Last published Mar 18, 2026
0.8 posts/week avg
Climate Pricing
$12.45/mo avg
Below average(-52%)
Monetization Readiness
Already monetizing
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Sign up freePriced at $6/mo, 52% below the Climate average of $12/mo.