Investor Due Diligence Report
Read by CEOs who want to build strong brands, and marketers who want to think more like CEOs.
2K
200 paid
N/A
Pricing
$5/mo
$39/yr annual option
$679.5
200 paid subs
$680/mo – $680/mo(±0%)
1.0
13.0
0.70%
(comments + likes) / subscribers
Weekly
1.0 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Because of Marketing | 62K | +3.7% | $6.99/mo | substack |
| LA FRAISE ™ | 52K | N/A | Free | substack |
| Ecom Circle | 37K | N/A | Free | substack |
| Content Strategy Mastery | 36K | N/A | $5/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 2K | $679.5 | — |
| Apr 2026 | 2K | $679.5 | ~0% |
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Revenue Model
Active paid subscription tier
Subscriber threshold
2K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 118 similar-size peers in Marketing have paid tiers
Pricing position
$5/mo vs $10.73/mo category average (258 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Apr 2026 | $5 | $39 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Engagement Rate |
| 50/100 |
| 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Full-Funnel B2B Marketing |
| 26K |
| N/A |
| Free |
| substack |