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lu.ma
1 placementhigh
Newsletter Insights — advertising rates and audience data for 36K+ newsletters
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Platform Portability
Uses Substack subdomain (fullfunnel.substack.com). Migrating would require subscribers to re-subscribe at a new address.
Custom domains let newsletters switch platforms without losing their audience.
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Every Friday we share practical insights about ABM, demand generation, full-funnel marketing and cover how to fix a broken B2B playbook to help you drive revenue and become a better B2B marketer.
Data updated 2 months ago
lu.ma
Full-Funnel B2B Marketing hasn't published recently
Last post was 2 months ago. Growth, revenue and CPM projections assume ongoing activity, so they're hidden until posting resumes.
We don't have enough growth data for Full-Funnel B2B Marketing yet. The average Marketing newsletter has 2K subscribers.
Based on 222 Marketing newsletters tracked
Avg Likes
25.0
Engagement Rate
0.09%· ~25 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Marketing
0.09% engagement rate
Score Breakdown
Engagement Score
vs 35 newsletters in Marketing
27K places you in the top 10% of newsletters in this category.
Engagement Rate
0.09%
median: 0.00%
Posts per Week
0.8
median: 1.0
Publishing Consistency
73/100
median: 67/100
Subscribers
27K
median: 2K
| Public |
| 🕵🏻♂️ Signal-based strategyHow to convert intent and buying signals into pipeline, not just sales outreach.Mar 6, 2026 | Public |
| 🕵🏻♂️ The 2026 B2B content playbook.LinkedIn and organic reach are down. Our pipeline quality is up 20x. Here’s the new strategy.Feb 20, 2026 | Public |
| 🕵🏻♂️ GTM efficiency for long sales cycles.Stop measuring GTM efficiency like a PLG startup. Here is a breakdown of key GTM metrics for long sales cycles.Feb 6, 2026 | Public |
| 🕵🏻♂️ ABM as a new operating model for sales teamsHow to get buy-in from sales leaders to gradually shift from old-school sales to account-based motion.Jan 30, 2026 | Public |
| 🕵🏻♂️ Selecting accounts for ABM programOur account prioritization framework to select the accounts that are likely to become sales opportunities.Jan 23, 2026 | Public |
| 🕵🏻♂️ How to target accounts in 2026Our proprietary cluster-based ABM framework.Jan 16, 2026 | Public |
| The Buyer Validation Workflow to align Marketing and SalesBuild an AI feedback loop trained on actual customer data, and watch it roast weak content before your audience does.Jan 11, 2026 | Public |
| 🕵🏻♂️ The best of Fullfunnel 2025The list of our most popular ABM articles, LinkedIn posts, Substack newsletters, and podcast episodes to help you grow in 2026Dec 12, 2025 | Public |
Publishing Frequency
Previously Weekly
Inactive — last post 2 months agoMarketing Pricing
$7/mo median
Your newsletter: Free
Monetization Readiness
Marketing newsletters typically start charging at ~2K subscribers
Above the typical threshold
100% of similar-size Marketing newsletters have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — freeSponsor-Attractive Profile
27.0K subscribers, 0.09% engagement, and 1 detected sponsor — a strong profile for advertisers.
Influencer Impact: Creator Edition by People First
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