Huddle Up
Investor Due Diligence Report
substackSports
The business and money behind sports.
136K
5.8K paid
~0%
Subscriber count is a platform estimate
-0.0%
net churn
Pricing
$15/mo
$120/yr annual option
$60K
5.8K paid subs
$60K/mo – $60K/mo(±0%)
0.9
95.3
0.07%
(comments + likes) / subscribers
~2x per week
2.3 posts/week
79/100
Consistent (~3.1d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| the Daily Briefing | 173K | N/A | $5/mo | substack |
| The Hockey Writers - NHL News, Rumors & Opinion | 39K | N/A | $7.77/mo | substack |
| Football Film Room | 28K | N/A | $7/mo | substack |
| Split Zone Duo | 19K | N/A | $10/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 135K | $83,141.55 | — |
| Mar 2026 | 135K | $83,141.55 | ~0% |
| Apr 2026 | 135K | $83,141.55 | ~0% |
| May 2026 | 135K | $83,141.55 | ~0% |
| Jun 2026 | 136K | $83,752.2 | ~0% |
| Jul 2026 | 136K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
136K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 6 similar-size peers in Sports have paid tiers
Pricing position
$15/mo vs $5/mo category median (484 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $15 | $120 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 50/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Publishing Consistency | 58/100 | 10% |
| The Dumb Zone | 10K | N/A | $9.6/mo | substack |
| $83,752.2 |
| ~0% |
Revenue Model
Active paid subscription tier