Footnotes by Jemar Tisby
Investor Due Diligence Report
substackReligion
Truth-telling at the intersection of faith, history, and justice Focus on white Christian nationalism + the Black Christian tradition.
53K
5K paid
~0%
Subscriber count is a platform estimate
Insufficient data
29 of 30 days needed
Pricing
$7/mo
$70/yr annual option
$28K
5K paid subs
$28K/mo – $28K/mo(±0%)
7.5
135.3
0.27%
(comments + likes) / subscribers
~2x per week
2.0 posts/week
67/100
Consistent (~3.7d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| The Abbey of Misrule | 85K | +0.7% | $6/mo | substack |
| Myth and Mystery | 31K | N/A | $5/mo | substack |
| Marginalia with Beth Allison Barr | 15K | N/A | $5/mo | substack |
| Jack’s Substack | 15K | +3.6% | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 51K | $26,962.43 | — |
| Mar 2026 | 52K | $27,491.1 | ~0% |
| Apr 2026 | 52K | $27,491.1 | ~0% |
| May 2026 | 52K | $27,491.1 | ~0% |
| Jun 2026 | 53K | $28,019.78 | ~0% |
| Jul 2026 | 53K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
53K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 9 similar-size peers in Religion have paid tiers
Pricing position
$7/mo vs $5/mo category median (624 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $7 | $70 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 40/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Publishing Consistency | 72/100 | 10% |
| Scot’s Newsletter |
| 15K |
| N/A |
| $5/mo |
| substack |
| $28,019.78 |
| ~0% |
Revenue Model
Active paid subscription tier