LinkedIn 360 l By GaryVee

Investor Due Diligence Report

linkedinBusiness

Gary Vaynerchuk's monthly recap of the most valuable content on business, social media, marketing and more.

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Key Metrics

Subscribers

High confidence

Weekly Growth

N/A

Engagement

Avg Comments/Post

187.7

Avg Likes/Post

Engagement Rate

0.06%

(comments + likes) / subscribers

Quality & Publishing

Audience Quality Score

66Fair

0100

Publishing Pace

~2x per week

1.8 posts/week

Publishing Consistency

52/100

Variable (~6.1d avg)

Competitive Landscape (Business)

Newsletter	Subscribers	Weekly Growth	Price	Platform
Founding Journey	240K	N/A	$50/mo	substack
a16z speedrun	202K	+4.0%	Free	substack
Refactoring	173K	N/A	$15/mo	substack
Clouded Judgement	87K	N/A	Free	substack

Risk Assessment

Key risk factors for due diligence

Medium

Platform Dependency

Uses linkedin platform

Medium

Publishing Consistency

Variable publishing frequency

Medium

Key Person

Single-author publication — key-person dependency

High

Audience Concentration

Hit-driven — top post engagement 3x+ above average

Data Quality

Report Data QualityLimited - Key metrics unavailable

Subscriber Confidencehigh

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.

Component	Score	Weight
Engagement Rate	100/100	30%
Publishing Consistency	35/100	10%