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MacleodFinance Substack's metrics, benchmarks, and sponsor data in one document
x.com
21K
Top 10% in Finance
substack
Finance
0.55%· ~115/post
(comments + likes) / subscribers
vs 0.00% category avg
~3x per week
2.5 posts/week avg
vs 1.1/week category avg
$10/mo
Category avg: $10/mo
1131
newsletters in Finance
Top 10% in Finance
out of 1131 newslettersPublishing Frequency
~3x per week
Last published Mar 27, 2026
Usually publishes Fri
2.5 posts/week avg