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Platform Portability
Uses Substack subdomain (martinshaw.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Fresh writing and audio from one of the great contemporary storytellers.
Data updated 1 month ago
Avg Comments
51.7
Avg Likes
99.3
Engagement Rate
0.66%· ~151 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Culture
0.66% engagement rate
Score Breakdown
Engagement Score
| Subscriber-only |
| Subscriber-only |
2.3K paid
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Start tracking — freeTrack CPM rates as they change
Start tracking — freeWe don't have enough growth data for The House of Beasts & Vines yet. The average Culture newsletter has 1K subscribers.
Based on 3.2K Culture newsletters tracked
vs 167 newsletters in Culture
23K places you in the top 10% of newsletters in this category.
Engagement Rate
0.66%
median: 0.01%
Posts per Week
0.6
median: 1.0
Subscribers
23K
median: 1K
Adicta a Pensar
21K subs
Sean of the South
20K subs
LOOSEY
20K subs
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Publishing Frequency
Bi-weekly
Last published Apr 12, 2026
0.6 posts/week avg
Culture Pricing
$5/mo median
Above average(+40%)
Monetization Readiness
Already monetizing
100% of similar-size Culture newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — free23.0K subscribers and 0.66% engagement — past the threshold where Culture newsletters typically attract sponsors.
Premium Pricing
Priced at $7/mo, 40% above the Culture median of $5/mo.