Mini Philosophy
Investor Due Diligence Report
substackCulture
A space to explore ideas from the greatest minds in the world with Big Think's Jonny Thomson.
Investor Due Diligence Report
A space to explore ideas from the greatest minds in the world with Big Think's Jonny Thomson.
79K
5.3K paid
+1.4%
Insufficient data
29 of 30 days needed
Pricing
$8/mo
$80/yr annual option
$33K
5.3K paid subs
$33K/mo – $33K/mo(±0%)
12.1
120.2
0.17%
(comments + likes) / subscribers
~2x per week
1.8 posts/week
82/100
Very Consistent (~3.9d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Dracula Daily | 228K | -0.2% | $8/mo | substack |
| Freethink Media | 106K | N/A | Free | substack |
| Charles Eisenstein | 83K | -0.6% | $7/mo | substack |
| Sherif M. Awad (Film Critic) | 76K | N/A | $20/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 57K | $24,110.76 | — |
| Mar 2026 | 58.5K | $24,740.4 | +2.6% |
| Apr 2026 | 60K | $25,376.4 | +2.6% |
| May 2026 | 62K | $26,222.28 | +3.3% |
| Jun 2026 | 65K | $27,494.28 | +4.9% |
| Jul 2026 | 67K | $28,340.16 |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Some posts outperform significantly
Subscriber threshold
79K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
90% of 49 similar-size peers in Culture have paid tiers
Pricing position
$8/mo vs $5/mo category median (2153 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $8 | $80 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 39/100 | 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Growth Consistency | 81/100 | 15% |
| Publishing Consistency | 76/100 | 10% |
| R.F. Kuang |
| 71K |
| +0.8% |
| Free |
| substack |
| +3.1% |
| Aug 2026 | 72K | $30,451.68 | +7.5% |
| Sep 2026 | 76K | $32,143.44 | +5.6% |
| Oct 2026 | 78K | $32,989.32 | +2.6% |
Revenue Model
Active paid subscription tier