Rob Brezsny's Astrology Newsletter
Investor Due Diligence Report
substackCulture
Horoscopes, tender rants, and lyrical excitements.
79K
7.5K paid
~0%
Subscriber count is a platform estimate
-0.0%
net churn
Pricing
$5/mo
$50/yr annual option
$30K
7.5K paid subs
$30K/mo – $30K/mo(±0%)
28.9
195.4
0.28%
(comments + likes) / subscribers
Weekly
1.2 posts/week
93/100
Very Consistent (~6.7d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| The Parnas Perspective | 803K | +0.1% | $6.49/mo | substack |
| Dracula Daily | 241K | -0.4% | $8/mo | substack |
| Books Worth Reading | 209K | -1.3% | $6.99/mo | substack |
| This Day In History | 159K | +2.9% | $5/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 79K | $29,832.38 | — |
| Apr 2026 | 79K | $29,832.38 | ~0% |
| May 2026 | 79K | $29,832.38 | ~0% |
Platform Dependency
Uses substack platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
79K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 67 similar-size peers in Culture have paid tiers
Pricing position
$5/mo vs $5/mo category median (3615 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 24/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Publishing Consistency | 83/100 | 10% |
| In Retrospect with Frederick Joseph |
| 95K |
| N/A |
| $7/mo |
| substack |
Revenue Model
Active paid subscription tier