Rob Brezsny's Astrology Newsletter
Investor Due Diligence Report
substackCulture
Horoscopes, tender rants, and lyrical excitements.
Investor Due Diligence Report
Horoscopes, tender rants, and lyrical excitements.
81K
7.7K paid
~0%
Subscriber count is a platform estimate
Insufficient data
29 of 30 days needed
Pricing
$5/mo
$50/yr annual option
$31K
7.7K paid subs
$31K/mo – $31K/mo(±0%)
22.8
184.5
0.26%
(comments + likes) / subscribers
Weekly
1.1 posts/week
95/100
Very Consistent (~6.8d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Dracula Daily | 228K | -0.2% | $8/mo | substack |
| Freethink Media | 106K | N/A | Free | substack |
| Charles Eisenstein | 83K | -0.6% | $7/mo | substack |
| Sherif M. Awad (Film Critic) | 76K | N/A | $20/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 79K | $29,832.38 | — |
| Apr 2026 | 79K | $29,832.38 | ~0% |
| May 2026 | 79K | $29,832.38 | ~0% |
| Jun 2026 | 80K | $30,210 | ~0% |
| Jul 2026 | 80K | $30,210 | ~0% |
| Aug 2026 | 81K |
Platform Dependency
Uses substack platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
81K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
92% of 49 similar-size peers in Culture have paid tiers
Pricing position
$5/mo vs $5/mo category median (2165 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 43/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Publishing Consistency | 100/100 | 10% |
| R.F. Kuang |
| 71K |
| +0.8% |
| Free |
| substack |
| $30,587.63 |
| ~0% |
| Sep 2026 | 81K | $30,587.63 | ~0% |
| Oct 2026 | 81K | $30,587.63 | ~0% |
Revenue Model
Active paid subscription tier