Investor Due Diligence Report
Uncovering Indian consumer psychology through research. Published every Tuesday.
18K
~0%
Subscriber count is a platform estimate
9.5
57.0
0.37%
(comments + likes) / subscribers
Previously Bi-weekly
0.4 posts/week
73/100
Consistent (~17.8d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Refactoring | 173K | N/A | $15/mo | substack |
| Secret Strategist | 76K | +0.7% | Free | substack |
| How to Write for a Living | 30K | N/A | $20/mo | substack |
| Product Life | 27K | N/A | Free | substack |
Platform Dependency
Uses substack platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Revenue Model
Pre-monetization — no paid subscription tier
Subscriber threshold
18K subscribers — above the 2K category median for first paid tier
Has paid tier
No paid subscription tier yet
Peer monetization
100% of 180 similar-size peers in Business have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 63/100 | 30% |
| The Leap |
| 21K |
| N/A |
| $10/mo |
| substack |