Investor Due Diligence Report
by Hugo Rauch
Where the next wave of climate tech begins.
6K
N/A
0.2
0.00%
(comments + likes) / subscribers
Weekly
1.3 posts/week
57/100
Variable (~6.1d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| MCJ Newsletter | 37K | N/A | Free | substack |
| Planet: Critical | 32K | N/A | $8/mo | substack |
| David Gelles | 30K | N/A | Free | substack |
| A Second Opinion | 28K | N/A | Free | substack |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Hit-driven — top post engagement 3x+ above average
Subscriber threshold
6K subscribers — above the 2K category median for first paid tier
Has paid tier
No paid subscription tier yet
Peer monetization
100% of 33 similar-size peers in Climate have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 26/100 | 30% |
| Publishing Consistency | 40/100 | 10% |
| 28K |
| N/A |
| Free |
| substack |
Revenue Model
Pre-monetization — no paid subscription tier