Newsletter Insights — advertising rates and audience data for 41K+ newsletters
Browse all →
Track OpenTheBooks's growth
Get notified when subscribers, engagement, or pricing changes
Platform Portability
Uses Substack subdomain (openthebooks.substack.com). Migrating would require subscribers to re-subscribe at a new address.
Custom domains let newsletters switch platforms without losing their audience.
Are you a newsletter creator? Get verified insights →
Transparency revolutionizes U.S. public policy and politics.
Data updated Yesterday
Avg Comments
5.6
Avg Likes
56.3
Engagement Rate
0.06%· ~62 likes + comments/post
(comments + likes) / subscribers
Typical for lists with 111K+ subscribers
Quality Score
Engagement vs Politics
0.06% engagement rate
Score Breakdown
Engagement Score
| Public |
| Extreme Makeover: American Dream Edition?Throughout Summer 2026, news outlets have been dotted with headlines like these:Aug 23, 2026 | Public |
Track CPM rates as they change
Start tracking — freeOpenTheBooks reports a rounded subscriber count of 111K. The platform doesn't expose finer-grained numbers, so week-to-week changes below the rounding threshold aren't visible in a chart.
Add to your watchlist to get notified the next time the reported count shifts.
vs 159 newsletters in Politics
111K places you in the top 25% of newsletters in this category.
Engagement Rate
0.06%
median: 0.00%
Posts per Week
1.0
median: 2.0
Publishing Consistency
79/100
median: 70/100
Subscribers
111K
median: 3K
Here's what we know about this newsletter's activity:
Publishing Pace
Weekly
Consistent
Category Rank
#62 of 604
in Politics
Engagement Trend
Declining
based on recent posts
Publishing Frequency
Weekly
Last published Oct 6, 2026
Usually publishes Mon, Wed
1.0 posts/week avg
Politics Pricing
$6.25/mo median
Your newsletter: Free
Monetization Readiness
Politics newsletters typically start charging at ~7K subscribers
Above the typical threshold
95% of similar-size Politics newsletters have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — freeReady for Sponsors
111.0K subscribers and 0.06% engagement — past the threshold where Politics newsletters typically attract sponsors.

The Counteroffensive with Tim Mak
138K subs

ChinaTalk
81K subs
++0.7%/wk

Strength In Numbers
74K subs
++0.7%/wk
Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.
$29/mo·cancel anytime
See what's includedGet the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of OpenTheBooks vs the top 15 peer newsletters on sponsor mix, growth, and CPM.
Including Ground News, Polymarket asserted, YouTube + 83 more.
$300·2-3 working days·refunded if we can't deliver