Approachable AI by Patrick Schaber

Investor Due Diligence Report

substackAI

Practical AI for leaders and teams focused on strategy and implementation written by, Patrick Schaber, a business leader who's navigated these same opportunities. Let's translate emerging AI capabilities into actual business value.

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Key Metrics

Subscribers

200

20 paid

Verified

Weekly Growth

N/A

Revenue Analysis

Pricing

$5/mo

$40/yr annual option

Est. Monthly Revenue

$69

20 paid subs

$69/mo – $69/mo(±0%)

Engagement

Avg Likes/Post

12.0

Engagement Rate

6.00%

(comments + likes) / subscribers

Quality & Publishing

Audience Quality Score

68Fair

0100

Publishing Pace

Weekly

1.0 posts/week

Score based on available components only.

Component	Score	Weight

Competitive Landscape (AI)

Newsletter	Subscribers	Weekly Growth	Price	Platform
MarTech AI	48K	N/A	$15/mo	substack
Lex Fridman	33K	+1.7%	$5/mo	substack
The Prompt: Insights from OpenAI Global Affairs	31K	N/A	Free	substack
Map the World by Bilawal Sidhu	30K	N/A	$20/mo	substack

Revenue Trajectory

Estimated monthly revenue over time

Month	Subscribers	Est. Revenue	Change
Mar 2026	200	$69	—

Revenue tracking starts with your first month of data. More data points will appear as snapshots accumulate.

Risk Assessment

Key risk factors for due diligence

High

Platform Dependency

Hosted on substack subdomain

Medium

Key Person

Single-author publication — key-person dependency

Low

Audience Concentration

Consistent engagement across posts

Low

Revenue Model

Active paid subscription tier

Monetization Readiness

Monetization status

Subscriber threshold

200 subscribers — below the 3K category median (based on 358 newsletters)

Has paid tier

Active paid subscription offering

Peer monetization

100% of 91 similar-size peers in AI have paid tiers

Pricing position

$5/mo vs $28.55/mo category average (607 newsletters)

Pricing History

Date	Monthly	Annual
Mar 2026	$5	$40

Data Quality

Report Data QualityFull - All metrics available

Subscriber Confidenceverified

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.