PRB+ Magazine

Investor Due Diligence Report

ghostMedia

The Essential Companion for Park + Rec + Camp Pros

View full profile →Download PDF

Key Metrics

Subscribers

60K

Medium confidence

Weekly Growth

~0%

Subscriber count is a platform estimate

Revenue Analysis

Pricing

$10/mo

$99/yr annual option

Est. Monthly Revenue

$35K

~4K est. paid subs

$18K/mo – $53K/mo(±50%)

Quality & Publishing

Audience Quality Score

48Fair

0100

Publishing Pace

~4x per week

4.1 posts/week

Publishing Consistency

58/100

Variable (~13.9d avg)

Competitive Landscape (Media)

Newsletter	Subscribers	Weekly Growth	Price	Platform
Melanie Phillips	44K	N/A	$6.99/mo	substack
The Women Post	36K	N/A	$8/mo	substack
London Centric	36K	N/A	$7.95/mo	substack
Press Gazette	32K	N/A	Free	substack

Revenue Trajectory

Estimated monthly revenue over time

Month	Subscribers	Est. Revenue	Change
Feb 2026	60K	$35,012.25	—
Mar 2026	60K	$35,012.25	~0%
Apr 2026	60K	$35,012.25	~0%
May 2026	60K	$35,012.25	~0%
Jun 2026	60K	$35,012.25	~0%
Jul 2026	60K

Risk Assessment

Key risk factors for due diligence

Medium

Platform Dependency

Uses ghost platform

Medium

Publishing Consistency

Variable publishing frequency

Medium

Key Person

Single-author publication — key-person dependency

Low

Revenue Model

Active paid subscription tier

Monetization Readiness

Monetization status

Subscriber threshold

60K subscribers — above the 3K category median for first paid tier

Has paid tier

Active paid subscription offering

Peer monetization

100% of 49 similar-size peers in Media have paid tiers

Pricing position

$10/mo vs $6/mo category median (849 newsletters)

Pricing History

Date	Monthly	Annual
Feb 2026	$10	$99

Data Quality

Report Data QualityPartial - Some metrics estimated or missing

Subscriber Confidencemedium

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.