Small Pleasures
Investor Due Diligence Report
substackDesign
Interiors, design, and everyday delights. Welcome to your place of leisure.
12K
1.2K paid
~0%
Subscriber count is a platform estimate
Pricing
$5/mo
$35/yr annual option
$4K
1.2K paid subs
$4K/mo – $4K/mo(±0%)
Unknown
0.0 posts/week
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| InkBlot’s Substack | 17K | -2.8% | $5/mo | substack |
| The Vintage Vault | 6K | N/A | $6/mo | substack |
| THE ART DIRECTOR | 5K | N/A | $6.99/mo | substack |
| abottlefullofrain | 5K | N/A | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 12K | $3,825 | — |
Revenue tracking starts with your first month of data. More data points will appear as snapshots accumulate.
Platform Dependency
Hosted on substack subdomain
Key Person
Single-author publication — key-person dependency
Revenue Model
Active paid subscription tier
Subscriber threshold
12K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
56% of 16 similar-size peers in Design have paid tiers
Pricing position
$5/mo vs $5/mo category median (401 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $35 |
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Paid Subscriber Ratio |
| 90/100 |
| 25% |
| Unbox Inbox |
| 4K |
| N/A |
| Free |
| substack |