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Uses Substack subdomain (stanfordh4d.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Selling to Defense helps startups, entrepreneurs, dual-use innovators, academics, and students learn how to sell products or services to the U.S. Department of Defense — and navigate its complex, mission-driven ecosystem.
Data updated 2 weeks ago
Avg Likes
30.0
Engagement Rate
0.23%· ~30 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Business
0.23% engagement rate
See SellingtoDefense's score breakdown & category ranking
Quality sub-scores, category percentile, and engagement benchmarks
See full analysis freeUsed by thousands of newsletter operators and advertisers
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Sign up freeBuilt for Mars
13K subs
The CMO Brief
12K subs
Career Pivot
12K subs
Weekly Growth
N/A
Revenue analysis available
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MRR methodology, pricing analysis, and revenue projections
Create free accountUsed by thousands of newsletter operators and advertisers
$28–$61
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Category benchmarks and audience-size adjusted rates
Create free accountUsed by thousands of newsletter operators and advertisers
Tracking started recently for SellingtoDefense. A growth trend will appear once we have more data points.
Publishing Frequency
Weekly
Last published Mar 13, 2026
0.6 posts/week avg
Business Pricing
$144.67/mo avg
Your newsletter: Free
Monetization Readiness
Business newsletters typically start charging at ~2K subscribers
Above the typical threshold
100% of similar-size Business newsletters have paid tiers
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Free newsletter in Business where the average paid tier is $145/mo — accessible to a wider audience.