Tarot Capital

Investor Due Diligence Report

substackFinance

The intersection of fundamental and incentive-driven investing.

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Key Metrics

Subscribers

240 paid

Verified

Weekly Growth

N/A

Revenue Analysis

Pricing

$29/mo

$299/yr annual option

Est. Monthly Revenue

$6K

240 paid subs

$6K/mo – $6K/mo(±0%)

Quality & Publishing

Audience Quality Score

30Below Median

0100

Publishing Pace

Previously Bi-weekly

0.4 posts/week

Publishing Consistency

80/100

Very Consistent (~16.8d avg)

Competitive Landscape (Finance)

Newsletter	Subscribers	Weekly Growth	Price	Platform
Money Tips Money Hacks	127K	+2.5%	$7/mo	substack
Fintech Blueprint 🤖🏦🧭	110K	N/A	$15/mo	substack
Epic Retirement Australia & New Zealand	89K	+1.7%	Free	substack
Hump 🐪 Days	73K	+0.7%	Free	substack

Revenue Trajectory

Estimated monthly revenue over time

Month	Subscribers	Est. Revenue	Change
Feb 2026	8K	$6,493.59	—
Mar 2026	8K	$6,493.59	~0%
Apr 2026	8K	$6,493.59	~0%

Risk Assessment

Key risk factors for due diligence

High

Platform Dependency

Hosted on substack subdomain

Low

Publishing Consistency

Regular publishing schedule

Medium

Key Person

Single-author publication — key-person dependency

Low

Revenue Model

Active paid subscription tier

Monetization Readiness

Monetization status

Subscriber threshold

8K subscribers — above the 3K category median for first paid tier

Has paid tier

Active paid subscription offering

Peer monetization

100% of 235 similar-size peers in Finance have paid tiers

Pricing position

$29/mo vs $10/mo category median (1215 newsletters)

Pricing History

Date	Monthly	Annual
Apr 2026	$29	$299
Mar 2026	$30	$300

Data Quality

Report Data QualityPartial - Some metrics estimated or missing

Subscriber Confidenceverified

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.