Daily Mindfulness
Investor Due Diligence Report
substackLifestyle
🧠| Mastering Mindset & Growth 🚀 | Notes for Becoming Your Best Self.
185K
15.7K paid
+0.6%
+6.3%
net growth
Pricing
$5.99/mo
$70/yr annual option
$83K
15.7K paid subs
$83K/mo – $83K/mo(±0%)
5.0
81.2
0.05%
(comments + likes) / subscribers
~2x per week
2.4 posts/week
90/100
Very Consistent (~3.0d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Everything Happens with Kate Bowler | 164K | +0.3% | $8/mo | substack |
| Danielle LaPorte | 101K | N/A | $5/mo | substack |
| Burned Haystack | 49K | N/A | $5/mo | substack |
| Airplane Mode with Liz Plank | 46K | N/A | $5/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Mar 2026 | 151K | $67,926.67 | — |
| Apr 2026 | 167K | $75,124.2 | +10.6% |
| May 2026 | 180K | $80,972.19 | +7.8% |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Some posts outperform significantly
Subscriber threshold
185K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 30 similar-size peers in Lifestyle have paid tiers
Pricing position
$5.99/mo vs $6/mo category median (1831 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| May 2026 | $6 | $70 |
| Mar 2026 | $7 | $80 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 28/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Growth Consistency | 83/100 | 15% |
| Publishing Consistency | 78/100 | 10% |
| MOON LISTS |
| 37K |
| N/A |
| $5/mo |
| substack |
Revenue Model
Active paid subscription tier