The Shit No One Tells You About Writing
Investor Due Diligence Report
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87K
5.8K paid
+0.6%
+2.4%
net growth
Pricing
$10/mo
$100/yr annual option
$46K
5.8K paid subs
$46K/mo – $46K/mo(±0%)
3.4
33.8
0.04%
(comments + likes) / subscribers
~2x per week
2.4 posts/week
91/100
Very Consistent (~3.2d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Minding the Gap | 24K | N/A | Free | substack |
| Watch and Learn English | 21K | N/A | Free | substack |
| Play Makes Us Human | 20K | N/A | $5/mo | substack |
| The Future of Education | 20K | N/A | $10/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 77K | $40,711.95 | — |
| Mar 2026 | 80K | $42,294 | +3.9% |
| Apr 2026 | 82.5K | $43,613.7 | +3.1% |
| May 2026 | 84K | $44,408.7 | ~0% |
| Jun 2026 | 85K | $44,941.35 | ~0% |
| Jul 2026 | 85K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
87K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 11 similar-size peers in Education have paid tiers
Pricing position
$10/mo vs $5/mo category median (451 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| May 2026 | $10 | $100 |
| Mar 2026 | $8 | $80 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 30/100 | 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Publishing Consistency | 78/100 | 10% |
| Learn English with Katie |
| 17K |
| N/A |
| $6/mo |
| substack |
| $44,941.35 |
| ~0% |
| Aug 2026 | 86K | $45,466.05 | ~0% |
Revenue Model
Active paid subscription tier