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Platform Portability
Uses Substack subdomain (thewalrusca.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Canada's Conversation.
Data updated 1 week ago
Weekly Growth
~0%
Track CPM rates as they change
Category benchmarks and audience-size adjusted rates
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Tracking started recently for The Walrus (1 days ago). A growth trend will appear once we have more data points.
And It Don't Stop
16K subs
WOMEN我们
12K subs
++4.9%/wk
The Mediator
12K subs
vs 494 newsletters in Media
14K places you in the top 25% of newsletters in this category.
Engagement Rate
0.26%
median: 0.00%
Posts per Week
7.0
median: 1.0
Publishing Consistency
100/100
median: 70/100
Subscribers
14K
median: 2K
Here's what we know about this newsletter's activity:
Publishing Pace
Daily
Very Consistent
Category Rank
#115 of 784
in Media
Engagement Trend
Rising
based on recent posts
| Public |
| Canada Once Had Nukes. We Might Need to Bring Them BackAs trust in the US fades, Ottawa faces pressure to join a new European deterrentMar 26, 2026 | Public |
| The Most Accurately Predicted Genocide in HistoryThere was satellite imagery, survivor testimony, and mass graves. Still, the world looked away from SudanMar 25, 2026 | Public |
| Bad Housing Is Turning Us into Bad NeighboursWe’re growing lonely, with no ties to the people next doorMar 24, 2026 | Public |
| How the Freedom Convoy Broke the Emergencies ActCourts ruled Ottawa overreached in handling the capital’s siege, leaving the legal tool in limboMar 23, 2026 | Public |
| What Happens When Chatbots Get a Body?We might not get The Terminator, but autonomous machines will disrupt life as we know itMar 22, 2026 | Public |
| Joe Rogan and Poilievre, Sarah Polley and PlathPlus: The police investigate themselvesMar 21, 2026 | Public |
Avg Likes
36.4
Engagement Rate
0.26%· ~36 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Media
0.26% engagement rate
Score Breakdown
Engagement Score
Publishing Frequency
Daily
Last published Mar 27, 2026
7.0 posts/week avg
Media Pricing
$27.24/mo avg
Your newsletter: Free
Monetization Readiness
Media newsletters typically start charging at ~3K subscribers
Above the typical threshold
100% of similar-size Media newsletters have paid tiers
Track changes to monetization & ad rate insights over time
Start tracking — freeConsistent Publisher
Publishing consistency (100/100) is well above the Media median (70/100).