Investor Due Diligence Report
Join Bob Dunning, a highly opinionated columnist with over 50 years of experience, as he dives into a variety of topics with insight, humor and irony. From everyday happenings to family and community issues, Bob discusses the nuances of life.
5K
500 paid
N/A
Insufficient data
18 of 30 days needed
Pricing
$7/mo
$70/yr annual option
$3K
500 paid subs
$3K/mo – $3K/mo(±0%)
5.5
10.8
0.32%
(comments + likes) / subscribers
~5x per week
5.2 posts/week
76/100
Consistent (~2.0d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| The Isolation Journals with Suleika Jaouad | 200K | N/A | $6/mo | substack |
| The Pink Report | 147K | N/A | Free | substack |
| My Five Things | 87K | -0.9% | $6/mo | substack |
| All Over the Place | 64K | N/A | $6/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 5K | $2,782.5 | — |
| Mar 2026 | 5K | $2,782.5 | ~0% |
| Apr 2026 | 5K | $2,782.5 | ~0% |
Platform Dependency
Uses substack platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Hit-driven — top post engagement 3x+ above average
Subscriber threshold
5K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 307 similar-size peers in Lifestyle have paid tiers
Pricing position
$7/mo vs $7.02/mo category average (1691 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $7 | $70 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 31/100 | 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Publishing Consistency | 57/100 | 10% |
| Escaping Flatland |
| 48K |
| +1.1% |
| $8/mo |
| substack |
Revenue Model
Active paid subscription tier