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Uses Substack subdomain (toneofvoice.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Taking a nerd's-eye view of brands doing interesting things with their language and tone of voice. Monthly. Written by Nick Parker. www.nickparker.co.uk.
Data updated 1 month ago
Data to Decision Activation
10K subs
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12K subs
Business Growth Playbooks
12K subs
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Avg Likes
31.0
Engagement Rate
0.31%· ~31 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Marketing
0.31% engagement rate
Score Breakdown
Engagement Score
Title | Access |
|---|---|
| Hannah SpencerOh, nice.Mar 12, 2026 |
| Public |
vs 47 newsletters in Marketing
10K places you in the top 25% of newsletters in this category.
Engagement Rate
0.31%
median: 0.00%
Posts per Week
1.0
median: 1.0
Subscribers
10K
median: 2K
Tone Knob hasn't published recently
Last post was 2 months ago. Growth, revenue and CPM projections assume ongoing activity, so they're hidden until posting resumes.
1K paid
Publishing Frequency
Previously Weekly
Inactive — last post 2 months agoMarketing Pricing
$7/mo median
Below average(-29%)
Monetization Readiness
Already monetizing
100% of similar-size Marketing newsletters also have paid tiers
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Start tracking — free10.0K subscribers and 0.31% engagement — past the threshold where Marketing newsletters typically attract sponsors.