Verde All Day
Investor Due Diligence Report
by Moisés Chiullán
ghostReal Estate
Your home for Austin FC coverage and analysis
Investor Due Diligence Report
by Moisés Chiullán
Your home for Austin FC coverage and analysis
3K
~0%
Subscriber count is a platform estimate
Pricing
$6/mo
$60/yr annual option
$2K
~300 est. paid subs
$795/mo – $2K/mo(±50%)
1.3
0.04%
(comments + likes) / subscribers
~4x per week
4.4 posts/week
81/100
Very Consistent (~2.0d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Zillow Gone Wild 🏡 | 135K | N/A | Free | substack |
| CalculatedRisk Newsletter | 40K | N/A | $25/mo | substack |
| The Skeptical Investor Newsletter | 39K | +1.7% | $5/mo | substack |
| House of Green | 37K | N/A | $8/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 5.5K | $2,915 | — |
| Mar 2026 | 2K | $1,060 | -63.6% |
| Apr 2026 | 2K | $1,060 | ~0% |
| May 2026 | 3.5K | $1,855 | +75.0% |
Platform Dependency
Uses ghost platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Hit-driven — top post engagement 3x+ above average
Subscriber threshold
3K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 19 similar-size peers in Real Estate have paid tiers
Pricing position
$6/mo vs $5/mo category median (99 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Feb 2026 | $6 | $60 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 66/100 | 30% |
| Publishing Consistency | 75/100 | 10% |
| Everything Coliving |
| 36K |
| N/A |
| Free |
| substack |
Revenue Model
Active paid subscription tier