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milk and cookies
234K subs
Maybe Baby
200K subs

Parents
N/A subs
The Parenting Guide
140K subs
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Maybe Baby

Parents
The Parenting Guide
| Metric | milk and cookies | Maybe Baby | ![]() | The Parenting Guide |
|---|---|---|---|---|
| Audience Size | ||||
| Subscribers | 234K | 200K | - | 140K |
| Free Subscribers | - | - | - | - |
| Paid Subscribers | 19.9K | 17K | - | - |
| Paid Ratio | +8.5% | +8.5% | - | - |
| Growth | ||||
| Weekly Growth | +0.4% | - | - | - |
| Engagement & Quality | ||||
| Engagement Rate | 0.13% | 0.13% | - | 0.02% |
| Quality Score | 75/100 | 78/100 | - | 11/100 |
| Pub. Consistency | 43/100 | 74/100 | - | 0/100 |
| Posts/Week | 3.6 | 2.5 | - | 0.2 |
| Monetization | ||||
| Monthly Price | $5 | $6 | - | - |
| Annual Price | $55 | $60 | - | - |
| Est. Revenue/mo | $99K/mo | $102K/mo | - | - |
| Info | ||||
| Platform | substack | substack | beehiiv | substack |
| Category | Parenting | Parenting | Parenting | Parenting |