Cognitive Wonderland

Investor Due Diligence Report

substackScience

Science, philosophy, and science fiction geekiness, with a special interest in neuroscience and philosophy of mind. Publishes weekly on Thursdays.

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Key Metrics

Subscribers

700 paid

Verified

Weekly Growth

N/A

Revenue Analysis

Pricing

$5/mo

$50/yr annual option

Est. Monthly Revenue

$3K

700 paid subs

$3K/mo – $3K/mo(±0%)

Engagement

Avg Comments/Post

9.0

Avg Likes/Post

44.5

Engagement Rate

0.76%

(comments + likes) / subscribers

Quality & Publishing

Audience Quality Score

95Good

0100

Publishing Pace

~2x per week

2.0 posts/week

Score based on available components only.

Component	Score	Weight

Competitive Landscape (Science)

Newsletter	Subscribers	Weekly Growth	Price	Platform
Humanity United Now - Ana Maria Mihalcea, MD, PhD	71K	N/A	$5/mo	substack
Starts With A Bang	61K	N/A	Free	substack
The Poetry of Reality with Richard Dawkins	47K	N/A	$7/mo	substack
Make Me Good Soil	38K	N/A	$10/mo	substack

Revenue Trajectory

Estimated monthly revenue over time

Month	Subscribers	Est. Revenue	Change
Mar 2026	7K	$2,782.5	—

Revenue tracking starts with your first month of data. More data points will appear as snapshots accumulate.

Risk Assessment

Key risk factors for due diligence

High

Platform Dependency

Hosted on substack subdomain

Medium

Key Person

Single-author publication — key-person dependency

Low

Audience Concentration

Consistent engagement across posts

Low

Revenue Model

Active paid subscription tier

Monetization Readiness

Monetization status

Subscriber threshold

7K subscribers — above the 2K category median for first paid tier

Has paid tier

Active paid subscription offering

Peer monetization

100% of 39 similar-size peers in Science have paid tiers

Pricing position

$5/mo vs $9.56/mo category average (277 newsletters)

Pricing History

Date	Monthly	Annual
Mar 2026	$5	$50

Data Quality

Report Data QualityFull - All metrics available

Subscriber Confidenceverified

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.