Investor Due Diligence Report
HAP CEO Brandon Berkson’s personal newsletter covering all things boutique hotels. Sip on sharp takes covering hospitality, must-know stays, and insider hotel news—best enjoyed standing, espresso in hand.
83K
7.9K paid
-0.6%
Insufficient data
15 of 30 days needed
Pricing
$6/mo
$60/yr annual option
$38K
7.9K paid subs
$38K/mo – $38K/mo(±0%)
12.3
39.6
0.06%
(comments + likes) / subscribers
Weekly
1.0 posts/week
77/100
Consistent (~6.8d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Way to Go | 178K | -0.3% | $8/mo | substack |
| Club Yolo | 137K | N/A | $5/mo | substack |
| Londonist: Things To Do | 106K | +0.5% | Free | substack |
| Sarah Kendzior’s Newsletter | 71K | N/A | $8/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 89K | $40,330.35 | — |
| Mar 2026 | 88K | $39,877.2 | ~0% |
| Apr 2026 | 87K | $39,424.05 | ~0% |
| May 2026 | 86K | $38,970.9 | ~0% |
| Jun 2026 | 86K | $38,970.9 | ~0% |
| Jul 2026 | 85K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Consistent engagement across posts
Subscriber threshold
83K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
86% of 7 similar-size peers in Travel have paid tiers
Pricing position
$6/mo vs $5/mo category median (219 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Sep 2026 | $6 | $60 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 68/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Growth Consistency | 96/100 | 15% |
| Publishing Consistency | 54/100 | 10% |
| Hickman's Hinterlands |
| 17K |
| N/A |
| $8/mo |
| substack |
| $38,517.75 |
| ~0% |
| Aug 2026 | 84K | $38,064.6 | ~0% |
| Sep 2026 | 84K | $38,064.6 | ~0% |
| Oct 2026 | 83K | $37,611.45 | ~0% |
Revenue Model
Active paid subscription tier