American Crisis
Investor Due Diligence Report
by Margaret Sullivan
substackMedia
A newsletter that explores the crucial relationship between journalism and American democracy.
Investor Due Diligence Report
by Margaret Sullivan
A newsletter that explores the crucial relationship between journalism and American democracy.
54K
3.6K paid
+1.0%
Insufficient data
29 of 30 days needed
Pricing
$8/mo
$50/yr annual option
$17K
3.6K paid subs
$17K/mo – $17K/mo(±0%)
148.4
554.0
1.30%
(comments + likes) / subscribers
Weekly
1.1 posts/week
90/100
Very Consistent (~6.7d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| André Carvalhal | 79K | N/A | Free | substack |
| The New York Review of Books | 50K | +2.2% | Free | substack |
| The Entertainment Strategy Guy | 28K | N/A | $15/mo | substack |
| Heretics with Andrew Gold | 25K | N/A | $7.5/mo | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 51K | $23,183.33 | — |
| Mar 2026 | 52K | $23,637.9 | ~0% |
| Apr 2026 | 52K | $23,637.9 | ~0% |
| May 2026 | 53K | $24,092.48 | ~0% |
| Jun 2026 | 53K | $24,092.48 | ~0% |
| Jul 2026 | 53K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Some posts outperform significantly
Subscriber threshold
54K subscribers — above the 3K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
77% of 30 similar-size peers in Media have paid tiers
Pricing position
$8/mo vs $6/mo category median (555 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $8 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 100/100 | 30% |
| Paid Subscriber Ratio | 90/100 | 25% |
| Growth Consistency | 98/100 | 15% |
| Publishing Consistency | 95/100 | 10% |
| Publishing Confidential | 22K | N/A | $6/mo | substack |
| $24,092.48 |
| ~0% |
| Aug 2026 | 53K | $24,092.48 | ~0% |
| Sep 2026 | 53K | $24,092.48 | ~0% |
| Oct 2026 | 54K | $24,547.05 | ~0% |
Revenue Model
Active paid subscription tier