The New York Review of Books
Investor Due Diligence Report
substackMedia
‘The premier literary-intellectual magazine in the English language.’.
35K
~0%
Subscriber count is a platform estimate
1.1
32.8
0.10%
(comments + likes) / subscribers
~3x per week
2.9 posts/week
64/100
Consistent (~2.6d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Popular Information | 541K | -0.1% | $6/mo | substack |
| Under the Desk News | 184K | -0.3% | $7/mo | substack |
| User Mag | 99K | N/A | $8/mo | substack |
| Blocked and Reported | 81K | -0.6% | $7/mo | substack |
Platform Dependency
Uses substack platform
Publishing Consistency
Variable publishing frequency
Key Person
Single-author publication — key-person dependency
Audience Concentration
Hit-driven — top post engagement 3x+ above average
Subscriber threshold
35K subscribers — above the 3K category median for first paid tier
Has paid tier
No paid subscription tier yet
Peer monetization
100% of 77 similar-size peers in Media have paid tiers
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 46/100 | 30% |
| Publishing Consistency | 40/100 | 10% |
| 78K |
| N/A |
| $6/mo |
| substack |
Revenue Model
Pre-monetization — no paid subscription tier