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The New Yorker — 617K Substack subscribers, +1.5%/wk | Newsletter Insights

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The New Yorker

Name: The New Yorker Newsletter Analytics
Creator: Newsletter Insights

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substack Culture Media Kit Investor Report

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

617K

✓

Weekly Growth

+1.5%

+1.5%vs last week

Track CPM rates as they change

Category benchmarks and audience-size adjusted rates

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Join thousands of newsletter operators tracking the market

Engagement: < 0.1%1.2 posts/wk #4 in category

Weekly

Subscriber Growth

Subscriber counts are rounded by the platform — step changes may not reflect actual growth

See how The New Yorker compares to 1,728 other Culture newsletters, engagement metrics, pricing analysis & more

Compare with similar Culture newsletters

Dracula Daily

228K subs

-0.2%/wk

Freethink Media

106K subs

Charles Eisenstein

83K subs

-0.6%/wk

Compare The New Yorker vs 3 others

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Sherif M. Awad (Film Critic)

76K subscribers

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71K subscribers

+0.8%/wk

The Ghost

67K subscribers

Numb at the Lodge

67K subscribers

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94 brands sponsor newsletters like The New Yorker but haven't tried The New Yorker yet

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Engagement

~ Estimated

Avg Comments

13.6

Avg Likes

229.2

Engagement Rate

0.04%· ~243 likes + comments/post

(comments + likes) / subscribers

Typical for lists with 617K+ subscribers

Quality Score

81Good (partial data)

0100

Engagement vs Culture

0.04% engagement rate

Score Breakdown

Engagement74/100(30%)

Growth Consistency98/100(15%)

Publish Consistency77/100(10%)

Engagement Score

74Engaged

0100

0.04% engagement rate

~243 per post

Top newsletters in Culture

Dracula Daily

228K subs-0.2%/wk

Freethink Media

106K subs

Charles Eisenstein

83K subs-0.6%/wk

View all Culture newsletters

How Do I Stack Up?

vs 159 newsletters in Culture

Subscriber Distribution

This newsletter

200

10K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 200Median: 1KTop 25%: 2KTop 10%: 10K

617K places you in the top 10% of newsletters in this category.

vs Category Medians

Engagement Rate

0.04%

Above median

median: 0.00%

Posts per Week

1.2

Above median

median: 1.0

Publishing Consistency

81/100

Above median

median: 66/100

Subscribers

617K

Above median

median: 1K

Publishing

~ Estimated

Publishing Frequency

Weekly

Last published Oct 10, 2026

Usually publishes Wed, Thu

1.2 posts/week avg

Consistency:81Very Consistent

Culture Pricing

$5/mo median

Your newsletter: Free

Monetization Readiness

Culture newsletters typically start charging at ~1K subscribers

Above the typical threshold

Unlock revenue estimates, CPM benchmarks, and detected sponsors

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Engagement

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How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Publishing

Category Benchmarks

Top Posts by Engagement

Recent Posts

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Engagement

Top Posts by Engagement

Recent Posts

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Growth

Subscriber Growth

Top newsletters in Culture

Browse more Culture newsletters

Publishing

Category Benchmarks

Compare with similar Culture newsletters

Similar in Culture

Track The New Yorker for changes

94 brands sponsor newsletters like The New Yorker but haven't tried The New Yorker yet