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Not Boring by Packy McCormick

Name: Not Boring by Packy McCormick Newsletter Analytics
Creator: Newsletter Insights

by Packy McCormick

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substack

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

280K

✓

11.9K paid

Weekly Growth

Stable

Paid Subscriber Retention

+0.7%

net growth

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Monitor MRR trends, pricing shifts, and revenue projections

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Join thousands of newsletter operators tracking the market

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Category benchmarks and audience-size adjusted rates

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Engagement: < 0.1%1.6 posts/wk #31 in category

Weekly $20/mo

See how Not Boring by Packy McCormick compares to 816 other Business newsletters, engagement metrics, pricing analysis & more

Compare with similar Business newsletters

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251K subs

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321K subs

++0.5%/wk

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193 brands sponsor newsletters like Not Boring by Packy McCormick but haven't tried Not Boring by Packy McCormick yet

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115 sponsors detectedView Sponsors →

Detected Sponsors

Microfeller

microfeller.com

1 placementhigh

Guidde

guidde.com

1 placementhigh

Kalshi

kalshi.com

1 placementhigh

Same Page HR

samepagehr.com

1 placementhigh

Cache

cache.com

1 placementhigh

Readwise

readwise.io

2 placementshigh

Compound

compound.com

2 placementshigh

Write

write.com

3 placementshigh

Baseten

baseten.com

4 placementshigh

Antimetal

antimetal.com

1 placementhigh

Eight Sleep

eightsleep.com

3 placementshigh

Tegus

tegus.com

3 placementshigh

Wander

wander.com

2 placementshigh

Percent

percent.com

2 placementshigh

HubSpot

hubspot.com

5 placementshigh

Plaid

plaid.com

2 placementshigh

Panasonic Well

1 placementhigh

Speakeasy

speakeasy.com

2 placementshigh

Vanta

vanta.com

2 placementshigh

ElevenLabs

elevenlabs.io

5 placementshigh

HoneyBook

honeybook.com

3 placementshigh

INBOUND

inbound.com

2 placementshigh

Stripe Startups

2 placementshigh

WorkOS

workos.com

2 placementshigh

RenPhil

renphil.org

1 placementhigh

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Engagement

~ Estimated

Avg Comments

3.9

Avg Likes

129.2

Engagement Rate

0.05%· ~133 likes + comments/post

(comments + likes) / subscribers

Typical for lists with 280K+ subscribers

Quality Score

83Good

0100

Engagement vs Business

0.05% engagement rate

Score Breakdown

Engagement65/100(30%)

Paid Ratio100/100(25%)

Growth Consistency96/100(15%)

Publish Consistency75/100(10%)

Engagement Score

70Engaged

0100

0.05% engagement rate

~133 per post

Trending in Business this week

The Stoic Manual

189K subs+3.4%/wk

a16z speedrun

236K subs+2.2%/wk

Pagebound's Substack: Page Against the Machine

174K subs+0.6%/wk

View all Business newsletters

How Do I Stack Up?

vs 280 newsletters in Business

Subscriber Distribution

This newsletter

26.1K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 1KMedian: 2KTop 25%: 4KTop 10%: 26.1K

280K places you in the top 10% of newsletters in this category.

vs Category Medians

Posts per Week

1.6

Above median

median: 1.0

Publishing Consistency

77/100

At median

median: 67/100

Subscribers

280K

Above median

median: 2K

Paid / Free Subscriber Split

FreePaid

Publishing

~ Estimated

Publishing Frequency

Weekly

Last published Oct 13, 2026

Usually publishes Fri

1.6 posts/week avg

Consistency:77Consistent

Business Pricing

$5/mo median

Premium tier

Monetization Readiness

Already monetizing

62% of similar-size Business newsletters also have paid tiers

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Not Boring by Packy McCormick

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Track Not Boring by Packy McCormick for changes

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Detected Sponsors

Engagement

Trending in Business this week

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Paid / Free Subscriber Split

Publishing

Category Benchmarks

Top Posts by Engagement

Recent Posts

Browse more Business newsletters

Trending in Business this week

Browse more Business newsletters

Engagement

Top Posts by Engagement

Recent Posts

Growth

Subscriber Growth

Subscriber Growth

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Paid / Free Subscriber Split

Detected Sponsors

Publishing

Category Benchmarks

Compare with similar Business newsletters

Similar in Business

Track Not Boring by Packy McCormick for changes

193 brands sponsor newsletters like Not Boring by Packy McCormick but haven't tried Not Boring by Packy McCormick yet