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New York Magazine — 87K Substack subscribers, +1.2%/wk | Newsletter Insights

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New York Magazine

Name: New York Magazine Newsletter Analytics
Creator: Newsletter Insights

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substack Culture Media Kit Investor Report

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

87K

✓

Weekly Growth

+1.2%

+1.2%vs last week

Track CPM rates as they change

Category benchmarks and audience-size adjusted rates

Start tracking — free

Join thousands of newsletter operators tracking the market

Engagement: < 0.1%4.6 posts/wk #45 in category

~5x per week

Subscriber Growth

Subscriber counts are rounded by the platform — step changes may not reflect actual growth

See how New York Magazine compares to 1,728 other Culture newsletters, engagement metrics, pricing analysis & more

Compare with similar Culture newsletters

Charles Eisenstein

83K subs

-0.6%/wk

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76K subs

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106K subs

Compare New York Magazine vs 3 others

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71K subscribers

+0.8%/wk

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67K subscribers

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65K subscribers

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94 brands sponsor newsletters like New York Magazine but haven't tried New York Magazine yet

Get the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of New York Magazine vs the top 15 peer newsletters on sponsor mix, growth, and CPM.

Including Vanta, Attio, Granola + 91 more.

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1 sponsor detectedView Sponsors →

Detected Sponsors

Feeld

feeld.com

1 placementhigh

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Engagement

~ Estimated

Avg Comments

0.8

Avg Likes

21.2

Engagement Rate

0.03%· ~22 likes + comments/post

(comments + likes) / subscribers

Quality Score

55Fair (partial data)

0100

Engagement vs Culture

0.03% engagement rate

Score Breakdown

Engagement27/100(30%)

Growth Consistency90/100(15%)

Publish Consistency85/100(10%)

Engagement Score

31Below Median

0100

0.03% engagement rate

~22 per post

Top newsletters in Culture

Freethink Media

106K subs

Charles Eisenstein

83K subs-0.6%/wk

Sherif M. Awad (Film Critic)

76K subs

View all Culture newsletters

How Do I Stack Up?

vs 159 newsletters in Culture

Subscriber Distribution

This newsletter

200

10K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 200Median: 1KTop 25%: 2KTop 10%: 10K

87K places you in the top 10% of newsletters in this category.

vs Category Medians

Engagement Rate

0.03%

Above median

median: 0.00%

Posts per Week

4.6

Above median

median: 1.0

Publishing Consistency

87/100

Above median

median: 66/100

Subscribers

87K

Above median

median: 1K

Publishing

~ Estimated

Publishing Frequency

~5x per week

Last published Oct 13, 2026

Usually publishes Tue, Thu, Wed

4.6 posts/week avg

Consistency:87Very Consistent

Culture Pricing

$5/mo median

Your newsletter: Free

Monetization Readiness

Culture newsletters typically start charging at ~1K subscribers

Above the typical threshold

92% of similar-size Culture newsletters have paid tiers

Unlock revenue estimates, CPM benchmarks, and detected sponsors

Start tracking — free

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Detected Sponsors

Engagement

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How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Publishing

Category Benchmarks

Top Posts by Engagement

Recent Posts

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Detected Sponsors

Top newsletters in Culture

Top Posts by Engagement

Recent Posts

Publishing

Category Benchmarks

Engagement

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Browse more Culture newsletters

Growth

Subscriber Growth

Compare with similar Culture newsletters

Similar in Culture

Track New York Magazine for changes

94 brands sponsor newsletters like New York Magazine but haven't tried New York Magazine yet