On the Circuit
Investor Due Diligence Report
substackMedia
A newsletter focusing on the evolving film festival circuit, new trends in distribution and keys to maximizing success. Create the ideal strategy for your film, and advance your career.
Investor Due Diligence Report
A newsletter focusing on the evolving film festival circuit, new trends in distribution and keys to maximizing success. Create the ideal strategy for your film, and advance your career.
70K
~0%
Subscriber count is a platform estimate
Insufficient data
19 of 30 days needed
Pricing
$5/mo
$50/yr annual option
$26K
~6.7K est. paid subs
$13K/mo – $40K/mo(±50%)
17.6
0.03%
(comments + likes) / subscribers
Weekly
1.4 posts/week
73/100
Consistent (~5.0d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Popular Information | 545K | +0.1% | $6/mo | substack |
| Under the Desk News | 172K | -0.3% | $7/mo | substack |
| Katie Couric | 169K | +0.6% | $7/mo | substack |
| Katie Phang | 147K | +1.1% | $8/mo | substack |
| Are you f'ng kidding me? |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 71K | $26,811.38 | — |
| Mar 2026 | 71K | $26,811.38 | ~0% |
| Apr 2026 | 70K | $26,433.75 | ~0% |
| May 2026 | 70K | $26,433.75 | ~0% |
| Jun 2026 | 70K | $26,433.75 | ~0% |
| Jul 2026 | 69.5K |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Some posts outperform significantly
Subscriber threshold
70K subscribers — above the 3K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
79% of 29 similar-size peers in Media have paid tiers
Pricing position
$5/mo vs $6/mo category median (533 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $5 | $50 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
Score based on available components only.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 62/100 | 30% |
| Publishing Consistency | 64/100 | 10% |
| 117K |
| +0.9% |
| $7/mo |
| substack |
| $26,246.93 |
| ~0% |
| Aug 2026 | 70K | $26,433.75 | ~0% |
| Sep 2026 | 70K | $26,433.75 | ~0% |
| Oct 2026 | 70K | $26,433.75 | ~0% |
Revenue Model
Active paid subscription tier