Newsletter Insights — advertising rates and audience data for 21K+ newsletters
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Uses custom domain (opensecretsmagazine.com) — can migrate to any platform without losing subscribers
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Open Secrets is a lit mag and community for memorable, revealing personal essays about all the subjects we're taught to keep "secret." Contact Editor Rachel Kramer Bussel at opensecretsmag at gmail.com.
Data updated 1 week ago
Avg Comments
12.0
Avg Likes
25.3
Engagement Rate
0.53%· ~37 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Culture
0.53% engagement rate
See Open Secrets Magazine's score breakdown & category ranking
Quality sub-scores, category percentile, and engagement benchmarks
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490 paid
Weekly Growth
0%
Paid Subscriber Retention
Insufficient data
12 of 30 days needed
Paid newsletter — revenue data available
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MRR methodology, pricing analysis, and revenue projections
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$17–$39
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Category benchmarks and audience-size adjusted rates
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Tracking started recently for Open Secrets Magazine (13 days ago). A growth trend will appear once we have more data points.
Ink Vault
8K subs
++8.3%/wk
Fashion Thinking
8K subs
Still looking for the Joke
6K subs
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Sign up freePublishing Frequency
~2x per week
Last published Mar 25, 2026
2.3 posts/week avg
Culture Pricing
$7.31/mo avg
At average
Monetization Readiness
Already monetizing
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Sign up freeApproaching Sponsor Threshold
7.0K subscribers with 0.53% engagement — 70% of the typical sponsor threshold for Culture newsletters.