Investor Due Diligence Report
by Gregory Ashe
Exclusive content for patrons and members.
40K
~0%
Subscriber count is a platform estimate
Pricing
$10/mo
$100/yr annual option
$25K
~2.8K est. paid subs
$12K/mo – $37K/mo(±50%)
10.3
0.03%
(comments + likes) / subscribers
~3x per week
3.4 posts/week
84/100
Very Consistent (~2.2d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Because of Marketing | 62K | +3.5% | $6.99/mo | substack |
| LA FRAISE ™ | 52K | N/A | Free | substack |
| Content Strategy Mastery | 36K | N/A | $5/mo | substack |
| Chris Hutchins | 32K | N/A | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 7.5K | $4,637.5 | — |
| Mar 2026 | 22K | $13,603.33 | +193.3% |
Platform Dependency
Uses ghost platform
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Hit-driven — top post engagement 3x+ above average
Subscriber threshold
40K subscribers — above the 2K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
100% of 25 similar-size peers in Marketing have paid tiers
Pricing position
$10/mo vs $10.81/mo category average (253 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Feb 2026 | $10 | $100 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 29/100 | 30% |
| Publishing Consistency | 79/100 | 10% |
| Full-Funnel B2B Marketing |
| 26K |
| N/A |
| Free |
| substack |
Revenue Model
Active paid subscription tier