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Uses Substack subdomain (planetcritical.substack.com). Migrating would require subscribers to re-subscribe at a new address.
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Investigating why the world is in crisis.
Data updated 3 days ago
Avg Likes
8.0
Engagement Rate
0.03%· ~8 likes + comments/post
(comments + likes) / subscribers
Quality Score
Engagement vs Climate
0.03% engagement rate
See Planet: Critical's score breakdown & category ranking
Quality sub-scores, category percentile, and engagement benchmarks
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2.2K paid
Weekly Growth
~0%
Paid Subscriber Retention
Insufficient data
15 of 30 days needed
Paid newsletter — revenue data available
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MRR methodology, pricing analysis, and revenue projections
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$15–$35
See detailed CPM analysis
Category benchmarks and audience-size adjusted rates
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Tracking started recently for Planet: Critical (15 days ago). A growth trend will appear once we have more data points.
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Publishing Pace
Weekly
Category Rank
#7 of 172
in Climate
Engagement Trend
Building
too early to measure
| Subscriber-only |
The Hotshot Wake Up
32K subs
David Gelles
30K subs
A Second Opinion
28K subs
Publishing Frequency
Weekly
Last published Mar 11, 2026
1.0 posts/week avg
Climate Pricing
$12.45/mo avg
Below average(-36%)
Monetization Readiness
Already monetizing
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