Newsletter Insights — advertising rates and audience data for 42K+ newsletters
Browse all →
Track The Pragmatic Engineer's growth
Get notified when subscribers, engagement, or pricing changes
Platform Portability
Uses custom domain — can migrate to any platform without losing subscribers
Are you a newsletter creator? Get verified insights →
Advertisers are viewing this page. Claim it
Big Tech and startups, from the inside. Highly relevant for software engineers, AI engineers and engineering leaders, useful for those working in tech.
Data updated Yesterday
Avg Comments
7.9
Avg Likes
179.3
Engagement Rate
0.02%· ~187 likes + comments/post
(comments + likes) / subscribers
Typical for lists with 1.1M+ subscribers
Quality Score
Engagement vs Business
0.02% engagement rate
Score Breakdown
Engagement Score
| Subscriber-only |
| The Pulse: Firebase’s global outage & poor responseAlso: OpenAI’s platform play that has similarities to AWS, more data on companies moving to open models, and moreOct 1, 2026 | Subscriber-only |
| Design Engineering with Maggie AppletonMaggie Appleton on what engineers can learn from designers, working with AI agents, and why human judgment still matters.Sep 23, 2026 | Public |
| AI Skills with Matt PocockMatt Pocock explains how he uses AI coding skills and agents to plan and build software, and why engineering fundamentals matter more than ever.Sep 17, 2026 | Public |
41.3K paid
Track revenue changes over time
Start tracking — freeTrack CPM rates as they change
Start tracking — freeThe Pragmatic Engineer reports a rounded subscriber count of 1.1M. The platform doesn't expose finer-grained numbers, so week-to-week changes below the rounding threshold aren't visible in a chart.
Add to your watchlist to get notified the next time the reported count shifts.
vs 280 newsletters in Business
1.1M places you in the top 10% of newsletters in this category.
Posts per Week
2.5
median: 1.0
Publishing Consistency
82/100
median: 67/100
Subscribers
1.1M
median: 2K
Here's what we know about this newsletter's activity:
Publishing Pace
~2x per week
Very Consistent
Category Rank
#14 of 816
in Business
Engagement Trend
Rising
based on recent posts
Publishing Frequency
~2x per week
Last published Oct 8, 2026
Usually publishes Tue, Thu, Wed
2.5 posts/week avg
Business Pricing
$5/mo median
Premium tier
Monetization Readiness
Already monetizing
13% of similar-size Business newsletters also have paid tiers
Unlock revenue estimates, CPM benchmarks, and detected sponsors
Start tracking — freeSponsor-Attractive Profile
1.1M subscribers, 0.02% engagement, and 2 detected sponsors — a strong profile for advertisers.

future/proof
348K subs
++0.3%/wk

SemiAnalysis
321K subs
++0.5%/wk

Founding Journey
251K subs
Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.
$29/mo·cancel anytime
See what's includedGet the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of The Pragmatic Engineer vs the top 15 peer newsletters on sponsor mix, growth, and CPM.
Including Welcome, Dell AI Factory, Dell Technologies + 192 more.
$300·2-3 working days·refunded if we can't deliver