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The Product Compass — 141K Substack subscribers, $15/mo | Newsletter Insights

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The Product Compass

Name: The Product Compass Newsletter Analytics
Creator: Newsletter Insights

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substack AI Media Kit

Growth

~ Estimated

How do I stack up?

Newsletter subscribers

141K

✓

6K paid

Paid Subscriber Retention

-0.7%

net churn

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Category benchmarks and audience-size adjusted rates

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Join thousands of newsletter operators tracking the market

Engagement: < 0.1%1.1 posts/wk #22 in category

Weekly $15/mo

See how The Product Compass compares to 358 other AI newsletters, engagement metrics, pricing analysis & more

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Track The Product Compass for changes

Get email alerts when subscribers drop or spike, when new sponsors appear, when pricing changes, or when publishing cadence shifts. Track unlimited newsletters across your watchlist with the Starter plan.

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See what's included

309 brands sponsor newsletters like The Product Compass but haven't tried The Product Compass yet

Get the full whitespace list with each brand's category fit, audience overlap, and recommended pitch order. Plus a comparison of The Product Compass vs the top 15 peer newsletters on sponsor mix, growth, and CPM.

Including Sign Up, AWS Graviton processors, Vanta + 306 more.

$300·2-3 working days·refunded if we can't deliver

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3 sponsors detectedView Sponsors →

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Engagement

~ Estimated

Avg Comments

0.1

Avg Likes

61.1

Engagement Rate

0.04%· ~61 likes + comments/post

(comments + likes) / subscribers

Typical for lists with 141K+ subscribers

Quality Score

78Good (partial data)

0100

Engagement vs AI

0.04% engagement rate

Score Breakdown

Engagement59/100(30%)

Paid Ratio100/100(25%)

Publish Consistency77/100(10%)

Engagement Score

64Engaged

0100

0.04% engagement rate

~61 per post

Trending in AI this week

ChatGPT for Education

257K subs+2.9%/wk

Agentic AI

130K subs+1.3%/wk

Ahead of AI

221K subs+1.0%/wk

View all AI newsletters

How Do I Stack Up?

vs 115 newsletters in AI

Subscriber Distribution

This newsletter

7.5K

71.6K

Bottom 25%MedianTop 25%Top 10%

Bottom 25%: 1KMedian: 2KTop 25%: 7.5KTop 10%: 71.6K

141K places you in the top 10% of newsletters in this category.

vs Category Medians

Posts per Week

1.1

At median

median: 1.0

Publishing Consistency

80/100

Above median

median: 68/100

Subscribers

141K

Above median

median: 2K

Here's what we know about this newsletter's activity:

Publishing Pace

Weekly

Very Consistent

Category Rank

#22 of 358

in AI

Engagement Trend

Consistent

based on recent posts

Paid / Free Subscriber Split

FreePaid

Publishing

~ Estimated

Publishing Frequency

Weekly

Last published Oct 12, 2026

Usually publishes Mon

1.1 posts/week avg

Consistency:80Very Consistent

AI Pricing

$5/mo median

Premium tier

Monetization Readiness

Already monetizing

81% of similar-size AI newsletters also have paid tiers

Unlock revenue estimates, CPM benchmarks, and detected sponsors

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substack221K subscribers

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The Product Compass

Growth

Compare with similar AI newsletters

Similar in AI

Track The Product Compass for changes

309 brands sponsor newsletters like The Product Compass but haven't tried The Product Compass yet

Engagement

Trending in AI this week

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Paid / Free Subscriber Split

Publishing

Category Benchmarks

Top Posts by Engagement

Recent Posts

Browse more AI newsletters

Trending in AI this week

Browse more AI newsletters

Engagement

Top Posts by Engagement

Recent Posts

Growth

Subscriber Growth

Subscriber Growth

How Do I Stack Up?

Subscriber Distribution

vs Category Medians

Paid / Free Subscriber Split

Publishing

Category Benchmarks

Compare with similar AI newsletters

Similar in AI

Track The Product Compass for changes

309 brands sponsor newsletters like The Product Compass but haven't tried The Product Compass yet