Growth with Sean Ellis

Investor Due Diligence Report

substackBusiness

Sean Ellis, author of Hacking Growth, writes about driving sustainable growth through data, experimentation, and deep customer understanding to optimize teams and turn product-market fit into lasting success.

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Key Metrics

Subscribers

19K

1.3K paid

Verified

Weekly Growth

~0%

Subscriber count is a platform estimate

Revenue Analysis

Pricing

$8/mo

$80/yr annual option

Est. Monthly Revenue

$8K

1.3K paid subs

$8K/mo – $8K/mo(±0%)

Quality & Publishing

Audience Quality Score

75Good

0100

Publishing Pace

Previously Bi-weekly

0.5 posts/week

Publishing Consistency

67/100

Consistent (~14.9d avg)

Competitive Landscape (Business)

Newsletter	Subscribers	Weekly Growth	Price	Platform
Recruiting Brainfood	41K	N/A	$7.99/mo	substack
Ravi on Product	32K	N/A	Free	substack
GTM Strategist	29K	N/A	Free	substack
GTM Vault	26K	N/A	$10/mo	substack

Revenue Trajectory

Estimated monthly revenue over time

Month	Subscribers	Est. Revenue	Change
Feb 2026	16K	$7,123.2	—
Mar 2026	18K	$8,013.6	+12.5%
Apr 2026	19K	$8,458.8	+5.6%

Risk Assessment

Key risk factors for due diligence

High

Platform Dependency

Hosted on substack subdomain

Medium

Publishing Consistency

Variable publishing frequency

Medium

Key Person

Single-author publication — key-person dependency

Low

Revenue Model

Active paid subscription tier

Monetization Readiness

Monetization status

Subscriber threshold

19K subscribers — above the 2K category median for first paid tier

Has paid tier

Active paid subscription offering

Peer monetization

100% of 168 similar-size peers in Business have paid tiers

Pricing position

$8/mo vs $7/mo category median (1471 newsletters)

Pricing History

Date	Monthly	Annual
Mar 2026	$8	$80

Data Quality

Report Data QualityPartial - Some metrics estimated or missing

Subscriber Confidenceverified

Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.