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Investor Due Diligence Report
substackCulture
𖦹 ꩜ ✦ giving you the news without giving you the blues 𖦹 ꩜ ✦.
Investor Due Diligence Report
𖦹 ꩜ ✦ giving you the news without giving you the blues 𖦹 ꩜ ✦.
708K
37.2K paid
+0.6%
Insufficient data
29 of 30 days needed
Pricing
$8/mo
$80/yr annual option
$236K
37.2K paid subs
$236K/mo – $236K/mo(±0%)
9.9
191.2
0.03%
(comments + likes) / subscribers
~3x per week
3.2 posts/week
79/100
Consistent (~2.5d avg)
| Newsletter | Subscribers | Weekly Growth | Price | Platform |
|---|---|---|---|---|
| Freethink Media | 106K | N/A | Free | substack |
| Charles Eisenstein | 83K | -0.6% | $7/mo | substack |
| Sherif M. Awad (Film Critic) | 76K | N/A | $20/mo | substack |
| R.F. Kuang | 71K | +0.8% | Free | substack |
| Month | Subscribers | Est. Revenue | Change |
|---|---|---|---|
| Feb 2026 | 564K | $188,319.6 | — |
| Mar 2026 | 581K | $193,999.08 | +3.0% |
| Apr 2026 | 599.5K | $200,174.64 | +3.2% |
| May 2026 | 614K | $205,014.6 | +2.4% |
| Jun 2026 | 639K | $213,365.28 | +4.1% |
| Jul 2026 | 663K | $221,378.88 |
Platform Dependency
Hosted on substack subdomain
Publishing Consistency
Regular publishing schedule
Key Person
Single-author publication — key-person dependency
Audience Concentration
Hit-driven — top post engagement 3x+ above average
Subscriber threshold
708K subscribers — above the 1K category median for first paid tier
Has paid tier
Active paid subscription offering
Peer monetization
80% of 5 similar-size peers in Culture have paid tiers
Pricing position
$8/mo vs $5/mo category median (2127 newsletters)
| Date | Monthly | Annual |
|---|---|---|
| Mar 2026 | $8 | $80 |
Disclaimer: This report is generated automatically based on publicly available data and proprietary estimation models. Estimated subscriber counts are derived from engagement patterns and should be verified through direct disclosure. Revenue estimates are based on known pricing and estimated paid subscriber counts. This report is for informational purposes only and should not be the sole basis for investment decisions.
| Component | Score | Weight |
|---|---|---|
| Engagement Rate | 67/100 | 30% |
| Paid Subscriber Ratio | 100/100 | 25% |
| Growth Consistency | 95/100 | 15% |
| Publishing Consistency | 60/100 | 10% |
| The Ghost |
| 67K |
| N/A |
| $5/mo |
| substack |
| +3.8% |
| Aug 2026 | 677K | $226,053.48 | +2.1% |
| Sep 2026 | 691K | $230,728.08 | +2.1% |
| Oct 2026 | 705K | $235,402.68 | +2.0% |
Revenue Model
Active paid subscription tier